Original Post By Kristina Weis Faster Websites Can Rank Better Having a fast site - or at least a site that's not slower than the average - can help you gain or maintain good search engine rankings and traffic to your website. Site speed refers to how fast all the elements of a web page - its text, images, video clips, etc. - appear in a web browser window after someone clicks a link to that page, or types its URL into the browser...
Original Post By Jennifer Laycock Every now and then I find myself on the phone with a potential client trying to talk them into putting our conversation on hold and giving my Search Engine Guide's Associate Editor Stoney deGeyter a call. Why? Because they're in a position where they need to focus on both search engine optimization and social media to build a successful site, but they only have the budget to do one at a time...and at this...
{ Original Post by Christine Churchill } One of the reasons search marketing is so effective is that it delivers information on products and services to people who are actively seeking them out. People enter search terms into a search engine and the engine provides sites and ads that are relevant to the terms. This arrangement is beneficial for the user because they are provided what they want and it’s profitable for the company selling...
{ Oroginal post by Diane Aull } I was talking recently with a friend who's been trying to hire an SEO to work on her company's website. She was surprised to find out how much it could cost to hire a good SEO (by "good" I mean those people I was willing to recommend to her because I know they do a good job). "You always say SEO for most sites isn't rocket science," she complained. "How is it these people can get away with charging so much...
{ Original Post By Robert Fuess } Website optimization is the first step in promoting your website ( search engine marketing ). Those with foresight and deeper pockets will have a SEO-savvy webmaster (such as myself) build the website that is optimized from the start. Otherwise, a website may need a SEO-facelift later to help it be digestible to the search engines - and to make it obvious to the search engines that the keywords you are trying...
{ Original Post By Rob Taylor, President & Lead Developer, TConsult, Inc. } You've built it. It's finally done. Subscribe it to the search engines and away you go. You're rich and famous! Not exactly. Search engines are not going to provide you mass amounts of fame and fortune. Consistently staying ranked high in them takes time and effort. While search engine ranking is somewhat overrated, it is extremely important because it's free (or...